Moto E vs Nokia Lumia 630 – The battle for the midgrounds
The battle grounds have been shifted to the mid segment. I have always believed that this is where the real battle is. The high end mobiles has their own target buyers, but that number is much lower than the potential number of people who doesn’t want to spend truck loads of money on mobile phones. The Nokia Lumia 520 is a classic example. When Nokia made flagship devices like the 1020 or the 1520, people appreciated it, but eventually 520 is the largest selling smart phone in the world. The band of people who want a good device at a great value for money is a wide band. Mobile manufactures have understood these and we are seeing a huge number of devices that are launched, specifically targeted for this segment, like the Moto G, Lumia 525, etc…
There are 2 new kids on the block. The Lumia 630 and the Moto E. Both these devices are targeted at the mid segment, and their primary weapon is the pricing. Here are their specs compared.
|Moto E||Nokia Lumia 630|
|Dimensions||124.8 x 64.8 x 12.3 mm||129.5 x 66.7 x 9.2 mm|
|Weight||142 g||134 g|
|Display||540 x 960 pixels, 4.3 inches (~256 ppi pixel density), Corning Gorilla Glass 3||480 x 854 pixels, 4.5 inches (~218 ppi pixel density), Corning Gorilla Glass 3|
|External Memory||microSD, up to 32 GB||microSD, up to 128 GB|
|Internal Memory||4 GB, 1 GB RAM||8 GB, 512 MB RAM|
|Bluetooth||Yes, v4.0, LE||Yes, v4.0 with A2DP|
|Primary Camera||5 MP, 2592 х 1944 pixels, Fixed Focus||5 MP, 2592 х 1944 pixels, autofocus|
|Video||Yes, 854×480@30fps||Yes, 720p@30fps|
|OS||Android OS, v4.4.2 (KitKat)||Microsoft Windows Phone 8.1|
|Chipset||Qualcomm Snapdragon 200||Qualcomm Snapdragon 400|
|Processor||Dual-core 1.2 GHz Cortex-A7||Quad-core 1.2 GHz Cortex-A7|
|GPU||Adreno 302||Adreno 305|
|Battery||Non-removable Li-Ion 1980 mAh battery||Removable Li-Ion 1830 mAh battery|
|Price||Rs 6999||Rs 11500|
Just a day before the Moto E launch, I was at the launch event of the Nokia Lumia 630. The Lumia 630 is a sturdy device as it has got Nokia design at its heart. It has SensorCore to track your fitness activity. Apart from the major highlight of the 630 is the Windows Phone 8.1. This is the first and the cheapest device with WP 8.1 out of the box.
The Moto E on the other hand has inherited its design DNA from the Moto G and it is basically a stripped down version of the Moto G. Moto G as we have seen it is by itself a stripped down version of the Moto X. But the essence that Moto E brings to the table is that it offers the Android user experience at a price band where most of the feature phones lives.
When the Lumia 525 was launched, I was particularly disappointed because of the lack of front facing camera and flash for the secondary camera. The only difference between the 520 and 525 was the 1 GB RAM upgrade. Now the Lumia 630 has got no front facing camera, no flash and just 512 MB RAM. The RAM is definitely a deal breaker here.
The Moto E, though it lack a front facing camera and the flash, it has 1 GB of RAM. I am particularly not bothered much about the number of cores in a processor, but the RAM must matter logically. However my initial experience with the Lumia 630 shows no lag in the UI/UX. We have already started getting reports from the social media, that the Moto E UI lags a bit, though it has 1 GB of RAM. So there you go, one more myth busted. A bigger RAM does not mean a faster device. It how effectively the OS handles the memory management.
Here is my conclusion in one line…
Moto E < Nokia Lumia 630 < Moto G